This short video introduces Sony LinkBuds Fit headphones.

A young woman is on a noisy train station platform, wearing LinkBud Fit earbuds and scrolling and tapping through social media content on her smartphone. As the train approaches, the camera moves back from her and she taps near her ear. The passing train and all the passengers on the platform immediately disappear then the surroundings dim then, as energetic music starts playing,are replaced by neon lights, emoji icons and people dancing and socializing as the world of of social media content unfolds around her.

Transitioning through a smiling shot of the woman, we cut to a wide angle pan along the train platform, passing by the real world of noise and train passengers and, separated by a pillar, into her brightly-coloured social media world, where friends are celebrating a birthday, and dancing at a music festival, along with the caption “Keep every world on” and the ‘For The MUSIC’ logo in the top corner.

 

The video closes with a LinkBuds Fit logo with earbuds floating above it, in black, white and green colour variations on a light background, followed by the animated Sony logo.